Mobile coupons have recently been providing consumers a convenient way to save from nearby businesses. The popularity of consumers being able to walk into a store or restaurant and save by scanning a coupon off their mobile device is truly innovative technology at its best. However, this trend to paperless savings is also benefiting business owners in several big ways.
First of all, when you advertise a mobile coupon on the myDealCompass platform, you are able to offer your savings to consumers who will actually redeem your coupon. Many times with traditional paper coupons, unaware consumers may immediately throw them out or accidentally hide them away where they become forgotten. This is wasted advertising dollars for you. With myDealCompass you have tools on the site that alert you to the interest in your deal, how many times it is redeemed and if your customers are sharing the savings with friends and family.
Even better is the fact that you can save hundreds of dollars on advertising costs by offering savings on myDealCompass. The cost of printing and distributing paper coupons and savings is high, but 80 percent of the time, potential customers do not redeem the paper savings you offer. This is a waste of time and money. myDealCompass allows you to advertise your mobile coupons for a flat, monthly rate. Additionally, you can change, alter or discontinue the deal at any time. This is not even a possibility with traditional paper savings. The way businesses benefit with mobile coupon technology is clear, and consumers are loving the easy access savings they receive from myDealCompass.
Source: http://mydealcompass.com/blog/index.php/businesses-benefit-mobile-coupons/
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